Don’t just take our word for it.
Real screenshots, real people you can look up on LinkedIn, real numbers. Here are the receipts.
// See the business for yourself at TrailerSteps.com.
Creative Science
Featured coverage of Mark Glazer on how cold email is evolving, and the thinking behind how ReplyLead runs campaigns today.
Read the article →The numbers behind these stories.
Every figure above is client-reported or logged in the ReplyLead portal, and each named study links to a full write-up. For context, the aggregate campaign book behind our published benchmarks is 429,763 sends across 115 campaigns: a median campaign reply rate of 2.12 percent of contacted leads and a bounce rate of 1.32 percent, derived on the cold email benchmarks page.
How to read any vendor's case study, including ours: a named person you can look up beats an anonymous logo; a denominator (emails sent, leads contacted, period) beats a bare win count; and a linked write-up you can cross-check beats a testimonial graphic. Where a client is not named on this page, we say so and show the numbers anyway.
Full campaign write-up: a cold email case study at 75,000 emails a month.
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