PERFORMANCE-BASED PRICING  //  revenue share, not a fat retainerApply
PRICING

You win, then we win.

No fat monthly retainer. ReplyLead runs on a revenue-share model, so most of our pay is tied to the pipeline we actually produce. Our incentives sit on the same side of the table as yours.

Line-art of an upward revenue growth curve with data nodes
HOW IT WORKS

The revenue-share model, in three steps.

Simple, aligned, and built so we only win meaningfully when you close revenue.

STEP 01

Align

We agree your ICP, offer, and a clear attribution model up front, based on the meetings we book and the deals that close from them. No guesswork later.

STEP 02

Launch

We build the full engine: dedicated infrastructure, ICP-matched lists, split-tested copy, and warmed inboxes, then start booking qualified meetings onto your calendar.

STEP 03

Share

You close the pipeline we generate, and we earn our agreed share of that revenue. Most of our pay rides on results, so we push for meetings that turn into deals.

WHY NOT A RETAINER

Retainer vs revenue share.

Traditional retainer agency

  • xLarge fixed fee every month, results or not
  • xPaid for activity, not outcomes
  • xYour risk if a campaign underperforms
  • xIncentives drift from your revenue

ReplyLead revenue share

  • +Most of our pay is tied to closed revenue
  • +Paid for booked meetings that become deals
  • +We carry the performance risk with you
  • +One shared goal: pipeline that closes
WHAT'S INCLUDED

The whole engine, nothing to assemble.

+ICP-matched prospect list building and verification
+Cold-email copywriting and continuous split-testing
+Dedicated sending domains and warmed inboxes
+Full authentication and deliverability management
+Reply management and meeting qualification
+Meetings booked straight to your calendar
+Transparent reporting on replies and pipeline
+Ongoing optimization as the data comes in

Curious how the math plays out for your deal size? Run the ROI calculator, read the deliverability guide, or see why teams choose ReplyLead.

PRICING FAQ

Straight answers on cost.

How much does ReplyLead cost?+
We work on a revenue-share model rather than a large fixed retainer. We earn an agreed share of the revenue from the deals we help you source and close, so most of our pay is tied to results we actually produce. Exact terms depend on your deal size and sales cycle and are set on a short intro call.
Is there a setup or retainer fee?+
There is no large monthly retainer of the kind traditional agencies charge. A lean amount covers the dedicated sending infrastructure that runs your campaign, and the bulk of our compensation comes from the revenue share, which keeps our incentives aligned with yours. We walk through specifics on your intro call.
How is the revenue share calculated?+
We agree an attribution model up front, based on the meetings we book and the deals that close from them. Because it is a share of real closed revenue, we only earn meaningfully when you do. The percentage and attribution window are tailored to your average deal size and sales cycle.
Why revenue share instead of a flat retainer?+
A flat retainer pays the agency whether or not it performs. Revenue share ties our pay to the revenue we help you close, so we are motivated to book meetings that actually turn into deals, not just hit activity metrics. It removes most of your downside risk and aligns both sides on the same outcome.
Who is a good fit for this model?+
B2B companies with a clear offer, a real sales motion to close the meetings we book, and a deal size that makes each booked meeting valuable. If you can close the pipeline we generate, the model works well for both sides.
Is there a long-term contract?+
We keep terms straightforward and performance-based rather than locking you into a long fixed commitment. The goal is that the results keep you, not the contract. We cover exact terms on your intro call.
How do I get a quote?+
Apply here or book an intro call. Tell us what you sell, your average deal size, and who your ideal customer is, and we will show you how the revenue-share model would work for your business.

Pricing that rewards results.

Tell us your offer and deal size, and we will show you exactly how the revenue share would work. No retainer to lose.

Apply to work with us