PERFORMANCE-BASED COLD EMAIL  //  we work on a revenue-share modelApply
Why ReplyLead

Pipeline without the overhead.

The same booked meetings you'd get from an in-house SDR team or a retainer agency, on a revenue-share model that only wins when you do.

ReplyLeadIn-house teamRetainer agency
PricingRevenue share,pay from what closesSalaries + tools, fixed monthlyFat retainer, pay regardless
Time to resultsDays to launchMonths to hire & rampWeeks of onboarding
Who does the workFully done-for-youYou hire, train & manageVaries, often junior
Deliverability infraIncluded,warmed, multi-inboxYou buy & maintain itSometimes shared/thin
CopywritingHuman + AI, split-testedDepends on your hireTemplated, rarely tested
RiskAligned,we win when you winHigh fixed cost up frontPaid whether it works or not
Data ownershipYou own everythingYou own itOften locked to the agency

How revenue share stacks against every other lead generation revenue model - retainer, pay per lead, pay per appointment, performance-based - is worked through, numbers in, on the revenue model comparison.

HONEST FIT

Who we're for, and not for.

A good fit if you

  • Are B2B SaaS, an agency, or professional services
  • Can close the meetings we book
  • Have a deal size that makes a meeting worth it
  • Want pipeline without building an SDR team

Not a fit if you

  • Have no way to close booked meetings
  • Sell very low-ticket or pure B2C
  • Want guaranteed numbers up front
  • Need results this week with no ramp

We would rather tell you it is not a fit than take work that will not perform. Results depend on your offer, ICP, and market, so we do not promise fixed numbers, we optimize for the metrics that predict revenue and report on them openly.

The difference

We only get paid when you do.

A revenue-share model means we carry the risk with you. No fat retainer, no long ramp, no headcount to manage, just qualified meetings on your calendar and a partner whose upside is tied to yours.

Common questions

The honest comparison.

Is ReplyLead cheaper than in-house?

You skip the fixed cost of hiring SDRs, tooling, domains, and months of ramp. You pay a share of the revenue we help you close, so cost scales with results instead of overhead.

Why not a retainer agency?

Most agencies bill a fixed retainer whether they perform or not. Our pay is tied to the revenue we help you close, so our incentives match yours.

How fast versus building in-house?

In-house typically takes months to ramp. We launch within about a week, with first positive replies often within days.